Overview

We helped TITLES craft a brand identity that puts artists in control, reinforcing their role as the creative force behind the platform. With structured attribution and artist "cosigns," Titles fosters an ethical, collaborative space where creators set the foundation for new expressions. Our work emphasized this spirit of authorship, discovery, and community, ensuring the platform serves artistry—not the other way around. We developed a generative system for TITLES that dynamically showcases the range of artistic expression on the platform. Designed to celebrate individual styles rather than replace them, it surfaces a rotating selection of works created with artist-led models, reinforcing the idea that these tools extend an artist’s vision rather than substitute for it. The ring became a key visual motif, symbolizing the continuous loop of interpretation and reinvention.