Overview

For the PRINT Awards 2025, we developed a biophilia-inspired design system, representing the act of creation through a continuously growing and blooming landscape. We ran with the theme of growth in every step of the process, using procedural generation to create flowers, landscapes, sculptures, and other pieces of flora which all interact to build up a living environment. It all comes together in a minute-long hero "call for entries" film for which we let the procedural systems run wild and simply moved a camera around to document the evolution.